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Digital strategy, flawed attribution, and sceptical thinking in the AI age
Jun 08, 2025

Digital strategy, flawed attribution, and sceptical thinking in the AI age

How to rethink marketing effectiveness, challenge assumptions, and use AI to ask better questions - not automate bad answers.

Andy Francos
Andy Francos
Your regular dose of insights where business, tech, and marketing collide.

Franc Talking

Your regular dose of insights where business, tech, and marketing collide.

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